Man we are busy over here. So much new stuff to tell you cats about. Here is a little taste of some new uncuts that I am working hard to get put up on the site. It’s the new “Pork Belly” rocker concave with kicktails at the ends. What could you make with this? only some of the sickest boards the industry has ever seen. I believe Russ from Soda came up with the first bacon concave but it has been said that maybe Landy was the first. Either way, we owe them both thanks and respect for this great invention. We gave it our own little twist. Introducing the new Pork Belly mold. Stand by for more killer goods to be dropping onto the site as I can find time. We are just finishing moving in a bunch of new CNC machines that will tell you about later. Thanks for watching.
From time to time, we get asked why, how and what. Who cares about the how or what. It’s all about the WHY!
Why do we do it?
We believe in skateboarding. When you love what you do, you want to share it with everyone. First and foremost is making the best skateboards but it’s the “why” we do it that really matters. Churchill is about skateboarding. Pure and simple. We make clean, crisp skateboards and longboards. You ride it and you love it. After that, we just need to make enough dough to pay our vendors so we can keep doing what we do. Sure we ain’t gonna get rich like some of the big brands that have made millions, but who the hell gets into skateboarding to get rich? You skate because of the freedom and love for concrete. Now that I think of it, we should give some thanks to John Smeaton. He’s the father of hydraulic concrete, otherwise known as cement. He invented it in 1756! Thanks man, without you, Urethane wheels would never exist. We make less so you can skate more!
Congratulations to Ashliegh and Nick of Ultimate Boards in New Zealand. They have just become brand new parents to “Izzy”. Not only does she already have a nick name, but this super cute little longboarder sure knows how to dress. Hope you guys enjoyed your sleep because those days are gone :) http://www.ultimateboards.co.nz/
A local builder dropped by the other day and showed us this kick ass board he made from one of the 9ply Elliptical Concave Uncuts. Dam nice job Steven. The artwork was all done with hand cut stencils. This boy has some talent. I wanted to buy this board for the custom artwork but we can’t go and buy every skateboard we like, can we. This is another fine example of how cool it is to make your own board from one of our killer uncut decks. Your imagination is the limit. Express yourself.
Check this out, we’re making this shirt and sending $1 from each one sold to this dude to help buy more gear. It may not be very much but every little bit helps! This is reposted from reddit. Thanks Chris for sending it in. Keep Skating “KurdtCobain”, it’s worth it!
Last month, I attempted Suicide. I hated everything in my life, lost all my love for life. Everything just seemed so dry of color. I wanted out. I felt like the world was out to get me, and that nobody could care or needed me anymore. I had no reason to live, no reason to wake up in the morning, and nothing to look forward to.
This all changed about 3 weeks ago. After my suicide attempt everyone started getting all over me which made me feel even worse. I still felt the same as I had been before my suicide attempt. I was planning to attempt suicide again, until I tried something.My therapist, strange enough, suggested I pick up long boarding. I had no idea what it was at the time. So he told me about it, and I thought the idea was ridiculous. It would take energy to even pick it up. So I said no. Then I thought about it some more, and being the redditor I am, I came to this subreddit to research more about longboards. I found a community of people that were passionate about what they did. That seemed to love every second that they did this thing called “longboarding”. I was interested in how what seemed like 100% of a group of people could love something so much. So I started posting in this subreddit (this is a throw away account by the way) and asking questions about longboards and many different things. I found that not only was this community passionate about what they did, but they wanted to help everyone that they could in joining them in the longboarding community. I found a community that was inviting, unlike the community and life I had known before. People always dismissed me, mostly as a nuisance. People were never inviting, but the people here were different. It was like a huge family.. I hope that doesn’t sound weird. So I ordered my first longboard with the help of the subreddit. I was pretty pessimistic while waiting for the long board to arrive. I kept thinking that I could never be like everyone who longboards. I don’t fit the character right. I was still stuck in a pit of depression.
Then the day came. The longboard arrived. A Churchill Crystal complete. Deez Wheels, standard RKP trucks.
I took the longboard out onto a flat street and pushed. I was having trouble balancing at first, but I got the hang of it. Then I started carving around… hey… this is pretty cool. I did this for about 20 minutes. Then I tried out a small gradually declining hill. I started going faster so I needed to focus more on balance. The wind gradually blew harder and harder through my hair. I started carving around at speed. This felt good for some reason. It just felt awesome. It was the first time I had felt a real distinguished awesome feeling in a long time.
I went up and back down the hill several times. The last time I went down was right before dark. I was riding down the small hill as the sunset lit up the sky an a pink and orange haze. I felt beauty again. I felt beauty for life again. It was like as I rode, I was being injected with the color that I had for such a long time been dry of.
I felt what it was like to live again. The next day it rained. I felt devastated, I couldn’t get on my longboard. So I waited in excitement for it to stop raining. I would look out the window and if the raining suddenly stopped, I would sprint out and longboard. It would start up after 15 minutes again and I would sprint back home. I would repeat this. I actually had something to look forward to. When I was at work, I was looking forward to getting home and longboarding. It’s like I had purpose in life again. Even though it might not lead to something bigger, it still gave me a reason to go on with the day.
Longboarding taught me I could do this. I progressively rode down bigger and steeper hills. It made me realise that Ican do things. I can push myself and get better at things. I’m not just some idiot loser freak.
Longboarding has saved my life. Longboarding has made me realize why I want to live. It’s given me a reason to carry on with my every day life. I might not be here today if it wasn’t for longboarding.
I might also not have been here today if there wasn’t such an inviting, friendly, and kind community of fellow longboarders available.
Thank you so much r/longboarding. You have no idea how much you have aided me.
Thank you longboarding.
original post here……
Sean VonMiner takes the 70mm x 78a Bright Orange PEEDS wheels out for a hot run. He says these wheels are alive and have a kind-of “energy” about ‘em. If you’re looking to hit high speeds, you need PEEDS! We appreciate the good will that you all have put into this program and Lisa at Kaiser Hospital in San Diego is using proceeds as we speak to get some good toys for kids around San Diego. In the mean time, it’s all about the ride.
As if we don’t change things enough around here, we had to go and ad some more new shit. The world famous 9-Ply CHEYENNE Pintail is back in the line along with the notorious APPLE in a fresh new cut. And finally, we whipped up a batch of 1/2″ Micro Drop Double Kicks for that “Toilet Bowl” foot plant feel. I know you are asking about “bricks” and new single kick top mounts and guess what, they are pressed and stacked up waiting to be shaped. Models coming soon are; 39″ Big Double Kick with 3d wheel wells named SELMA, her two little sisters ROXIE and BLAZE followed by a bacon cave named BRANDY (props to Russ from Soda for the inspiration) and of course we have all been waiting for SUZIE made from the new Hybrid Rocker mold. We also have a couple of “colabs” in the works. One from Steven Meketa which will be a specially designed long distance Skogger and a new Large Tail Schralper designed by Sean Von Miner. It’s good times over here at mutha-fucking Churchill MFG.
Here we are at the “who makes the best skateboard decks” controversy. When you break it right down, everyone wants to say they make or sell the best skateboard decks, and we’re no exception. What is the real difference between all these deck brands? Great question! Each manufacturer makes their own molds and many have made their own presses. So decks can vary slightly in concave and nose and tail angles. The next factor is Veneer and Veneer thickness. In the USA there’s like 3 Hardrock Maple Suppliers and Canada has a few as well. All said, most Maples, rather from Canada or the USA are very good. Maple Trees like cold weather from the Mid Northern USA and Lower Canadian areas. The differences will be the thickness of the veneers and the kiln drying process. Most manufactures now use thin cross plys at about 1/24 and long grains at 1/16. Longboards will generally be made with 1/16″ veneer all the way through.
We are getting closer to the heart of the debate. So lets talk pressure and glue. The best makers use either a one part glue made by Franklin or a Two Part System from National Casein. We feel two part Catalyzed glues make for a more consistent product, however there a few top producers successfully using the one part Franklin system by allowing a long cure time in between finishing and lacquering.
Pressure is one of the key ingredients that can be often overlooked. Especially in longboarding where Vacuum pressing is becoming so common. Suck it up longboarders. Glue Manufacturers will give you a “Bond Line” specification which means how thick the glue should be after the laminate is pressed. To achieve the perfect Bond Line, you will need to calculate the SQI (square inches) of glue and multiply that by the pressure needed to squeeze out all excess liquids from the board. Generally this could be as high as 300psi for a three board layup. Vacuum pressing will get you approximately 14psi.
So what do we know? Good pressure, good glue, good wood and good molds will make better boards. As it sits, many street decks skate nearly the same as most come out of about 5 factories in the USA/ Mexico and Canada and another 4 or so in Asia. All make great boards these days. It can be a tough decision on what gets a deck under your feet and many of you will choose shop decks for your board of choice. Stats are that Shop boards are selling about 7 to 1 in American Skate Shops. That’s the big controversy right now. Shops verses brands. Who will win?
Brands and Shops use basically the same boards. So why pay twice as much for a branded board? One reason is because you are backing professional skateboarders and the second reason might be, because you can expect the same feel from the board when sticking with a brand. Shops like to buy on price and even though shops and brands may buy from the same factory, a shop could switch factories or suppliers and the boards are always changing the feel from shipment to shipment.
The Irony is, the better you skate, the less likely you are to buy a pro deck. That is totally backwards from every other industry. It would be like an “AM” mountain bike rider using a $100 Walmart bike to race the next downhill contest. Not gonna happen! This is where the whole industry misses the boat. The brands hate shop decks, shops have to have them to offer to their “Team Riders” and they sell them at half the price. Why? Because most skateboards are the same, it’s just the pictures and names that change! Bummer. What can be done? How the hell should we know. We had shops and sold shit tons of shop decks and it helped keep our doors open. If we didn’t sell them, the shop next door did and we lost customers. How then does longboarding fit into all this? We think longboards are overpriced. That philosophy has gotten us REALLY HATED in this game. But we sell longboards for the same price as Professional Street Skateboards and we already know that most skaters prefer to pay half of that by buying shop decks. IDK! Skateboarding is a mess these days. There is a huge disconnect between Brands and Skateboarders. Or is it pros and skateboarders or shops and pros? Again, who the hell knows. And really, despite this long ass post, we don’t really give a shit! In the meantime, we’ll just keep selling great stuff on this silly little website and back anyone who rides a skateboard. Except for maybe Nyjah, he is getting beat up for saying “girls shouldn’t ride Skateboards”, or some stupid shit like that.
For the record, we LOVE girl skateboarders! Last count, about 30% of longboarders are girls. I just made that up, I really don’t know, it could be higher. Churchill, killing skateboarding one long ass post at a time!
If you want to skate one of the best boardwalks in the world, then head down to Pacific Beach California. When you arrive, be sure to stop into Soul Grind Skate Shop and see Pablo. He has been there since ’93. Pablo says nearly 80% of his inventory are longboards and cruisers. He only sells Skateboards and sitting just one block off the beach, he moves a grip of them. Soul Grind now carries Churchill Boards and will be the exclusive dealer for Pacific beach, Mission Beach, and La Jolla areas. Congrats Pablo! 4627 Mission Blvd San Diego, CA 92109 (858) 581-2468